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It's important to understand that citation flow focuses solely on the quantity of backlinks and does not take into account the quality or relevance of those links. While a high number of backlinks can be positive, it is essential to ensure that those links come from reputable and relevant sources to have a more significant impact on SEO. The citation flow metric is measured on a scale from 0 to 100, with higher scores indicating a stronger link profile. Websites with a citation flow score of 0 are usually new or have not acquired any backlinks. As the number of backlinks increases, the citation flow score also increases, signifying a higher level of authority. Majestic employs web crawlers to gather data from across the internet and create an extensive index of webpages and their respective backlinks. This data is then utilized to calculate the citation flow score for each webpage. The algorithm takes into account factors such as the number of referring domains, the quality of those domains, and the quantity of backlinks from each domain.

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